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Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Cream dye to color hair. Made with latest-generation coloring agents and silk proteins.
Benefits
Dye with great coverage.
Latest-generation dyes that penetrate the hair cuticle for uniform, lasting color from root to tip.
The silk proteins give hair 100% natural look, shine and softness.
Full line of shades for endless combinations and spectacular results.
How to use
Apply PLUS COLOR CREAM like any other dye, no need to wash hair first.
Combine with developer in 10, 20, 30 or 40 vol. in equal parts. For lighter shades, combine in equal parts or 1:1.5.
Apply first to areas with the most gray, at the nape, and 2 cm from the roots to the length and ends. Finish with the roots.
For grown-out, gray roots, start with the roots and 10 to 15 minutes before done resting, apply to the length and ends.
The BLEACHING BASE can be applied directly, like a cream bleach, for mid-level hair lightening. The level of bleaching depends on how much developer is used and the type of hair (sulfur/iron).
Can also be mixed with any shade in the range to dye a lighter shade in just one operation, going 4-5 shades lighter than natural with good coverage of gray hair.
Format available: 100 ml
Especially for regulating the hair’s natural pH after aggressive chemical treatments.
Benefits
Eliminates alkaline pH from hair after being dyed, bleached or permed. Returns hair to natural pH, preventing it from becoming fragile, weak or damaged.
Creates a protective film that keeps hair hydrated longer.
For shiny hair that is softer and easy to style.
Sets and vitalizes hair color.
Curbs split ends.
Helps thicken hair.
Protects scalp from bothersome flaking and irritation.
No parabens.
How to use
Apply PH ACID SHAMPOO PLUS to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Format available: 1000 ml
Stop hair loss and prevent hair aging. Contains amino acids, aloe vera extract and soy extract.
Benefits
Helps hair retain water, keeping it super hydrated.
Aloe vera extract nourishes hair. Its regenerative properties counteract hair aging, high in minerals, vitamins C, E and beta keratins.
Soy extract for deep repair of hair shaft and to block DHT, which causes hair loss.
No salts or parabens.
How to use
Apply HAIR LOSS SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Formats available: 1000 ml
Specifically for use on dyed hair and dry, dull hair.
Contains silk proteins.
Benefits
Creates a protective film that blocks alkaline products from damaging hair.
Protects hair shaft from external aggression.
Makes hair more flexible and boosts natural shine.
Highly moisturizing, prevents dehydration and gives hair vitality and brightness.
Super shiny, vibrant, silky hair with natural color from the very first use.
No salts or parabens.
How to use
Apply SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Formats available: 1000 ml
For all hair types, especially more sensitive and delicate scalp. With vitamin B5 and pH 5.5.
Benefits
Respects the natural balance of the scalp with the right formulation of surfactants and pH 5.5 (the natural pH level of skin and hair).
Creates a protective film that keeps hair hydrated longer and can be washed more often.
For shiny hair that is softer and easy to style.
Curbs split ends and helps thicken hair.
No parabens.
How to use
Apply NEUTRAL PH 5.5 SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Format available: 1000 ml
Specifically for natural and dyed shades of blond, hair with highlights and white or gray hair. Contains a combination of special color pigments.
Benefits
Penetrates hair to revive it and promote intensity and shine of natural and dyed shades of blond. Prevents yellowing in highlights and gray hair.
Using SILVER SHAMPOO leaves hair super shiny and vibrant with a silvery effect and soft, silky texture.
No salts or parabens.
How to use
Apply SILVER SHAMPOO to damp hair and massage in. Let sit for 5 to 6 minutes then rinse well.
Formats available: 1000 ml
Contains wheat proteins.
Benefits:Respects even the most delicate scalps with no sulfates (detergents that create suds), parabens, artificial colors, salt or silicone.Carefully washes hair, preserving its natural oils.It can be used daily without flaking or frizz, as it is high in wheat proteins.It prevents scalp irritation, tightness and itching, as contains mainly natural products.It makes it easy to style hair, making it soft with a natural deep cleaning.Perfect for children as it is gentle on even the most sensitive skin.
How to use:Apply SULFATE-FREE SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Format available: 500 ml
Shampoo to deeply nourish hair and make it look strong and healthy. Contains almond milk and vitamin B5.
Benefits
Helps nourish hair quickly by penetrating deep inside.
Creates a protective film that keeps hair hydrated longer and can be washed more often.
Fosters hair growth.
For shiny hair that is softer and easy to style.
Curbs split ends and helps thicken hair.
No parabens.
How to use
Apply ALMOND MILK SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Formats available: 1000 ml
Specifically for treating oily hair. Contains burdock root.
Benefits
Regulates oil secretion.
Strengthens hair with vitamin A and essential fatty acids.
Deeply nourishes scalp.
Combats signs of scalp conditions like redness, itching and infection.
Frequent use puts an end to oily scalp and makes hair naturally soft and shiny.
No salts or parabens.
How to use
Apply OILY HAIR SHAMPOO to damp hair and massage in. Let sit for 3 to 4 minutes then rinse well.
Formats available: 1000 ml
Thermal-protective hold to protect hair from effects of straighteners and hairdryer.
Benefits
Protects against straighteners, curling irons and hairdryers.
Get straight hair without static electricity.
Conditions hair with pro-vitamin B5.
Contains wheat proteins to give hair a silky shine.
UV filter protects hair from damaging sun rays.
No heaviness
How to use
Spray on damp hair or in sections and straighten with straighteners or dryer.
Format available: 250 ml